Describe what you're advertising
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⚡ Results in ~5 seconds
📋 One-click copy
Your 20 ad hooks
Turn your best hook into a full ad
Free account unlocks full script (hook + body + CTA), image generation, and video — no credit card.
Create free account →How it works
Three inputs. Twenty hooks. Five angles. Ready to test in under 10 seconds.
01
Describe your product
One sentence is fine. Specifics help — niche, outcome, audience.
02
Pick a tone
Bold, playful, direct, curious, or luxury. Each changes how the hooks land.
03
Test the best 3–5
Copy with one click. A/B test your top hooks. Replace the loser every 2 weeks.
Need a full ad script too?
Get the complete hook + body + CTA — three frameworks (AIDA, PAS, 4Ps) in one click.
Hook FAQs
What is an ad hook?
The opening line of your ad — the first 1–2 sentences that stop someone from scrolling. It's responsible for 70–80% of click-through rate. Everything else depends on it.
How long should an ad hook be?
8–20 words is the sweet spot. TikTok and Instagram work best with 8–12 word hooks. Meta and LinkedIn can go to 20. The rule: if you can cut a word without losing meaning, cut it.
Are these hooks free to use?
Yes. All 20 hooks are yours to use in any ad, email, or video — no attribution required. Sign up for a free AdForge account to turn any hook into a full script with matching images and video.
Which tone works best for TikTok vs Meta?
TikTok performs well with Bold and Playful tones — fast, punchy, first 3 words must land. Meta works well with Direct and Curious hooks. LinkedIn rewards Bold hooks that signal expertise. Luxury performs across platforms for premium products.
Can I use these hooks for email subject lines too?
Yes. The Curiosity, Bold Claim, and Question buckets translate directly to email subject lines. Keep them under 50 characters for mobile previews.