Pricing Comparison

AdForge vs Smartly.io: Ad Creative for Growth Brands vs Enterprise Campaign Machines

Smartly.io is built for teams spending $250K+/month on social ads. AdForge is for the rest of the market — marketers who want professional ad creative without the enterprise contract. Here is the real comparison.

Try AdForge free → View full pricing

Feature Comparison

Head-to-Head

Two completely different market segments, priced honestly.

Feature	Smartly.io	AdForge
Starting price	~$2,500/mo (enterprise minimum, based on ad spend %)	$49/mo Pro, free tier available
Free access	No free plan	✓ Free script tool, no signup
Minimum ad spend	$100K/mo recommended	Any budget
Target user	Enterprise brands, agencies, large DTC brands	Independent marketers, SMBs, growth brands
Creative generation	AI Studio (1.9M assets generated, 30x faster)	✓ Script → image → video pipeline
Media buying	Full cross-channel orchestration (Meta, TikTok, Pinterest, Google)	Ad asset generation only
Dynamic product ads	✓ Advanced catalog (5,000+ SKU support)	Standard product ad creation
Video generation	✓ TikTok-native video assembly, UGC support	✓ Script → video pipeline
Script generation	Dynamic copy in templates	✓ Dedicated ad script frameworks (PAS, AIDA, FAB)
Performance reporting	Full cross-channel analytics + attribution	Campaign performance tracking
A/B testing	Automated creative testing at scale	✓ Manual A/B with multiple variants
API access	✓ Enterprise API	✓ API on Pro+
Team collaboration	Advanced workflow tools, approval flows	✓ Shared brand kit, asset management
Time to first output	Enterprise onboarding (days to weeks)	✓ Instant free access
Watermark policy	No watermark	None

Make Your Decision

Which Tool Is Right for You?

Choose Smartly.io if…

You Need Cross-Channel Campaign Orchestration

You are running $100K+/month in social ad spend and need creative automation at genuine scale — managing 5,000+ SKU catalogs with dynamic product ad variations.
You need unified campaign management across Meta, TikTok, Pinterest, and Google from a single platform with automated budget reallocation.
Your team needs enterprise-grade approval workflows and cross-channel attribution that connects creative performance to product revenue.

Choose AdForge if…

You Need Ad Creative, Not a Campaign Management System

You are a growth-stage brand or solo operator who needs professional ad creative output without committing to a $2,500+/mo enterprise contract.
You want the full pipeline — ad scripts, images, and video — generated from a single app without learning a campaign management system first.
Your ad spend is under $50K/month and you need working creative tools, not a campaign orchestration platform.

AdForge Pro — No Enterprise Contract Required

All creative tools included — scripts, images, video — at a price that makes sense for growth brands.

$49/mo

View full pricing →

Common Questions

Frequently Asked Questions

How much does Smartly.io cost?

Smartly.io starts at approximately $2,500/month and is priced as a percentage of ad spend running through the platform. For brands spending $10M+/year on social ads, this represents roughly 0.6% of media spend.

Is Smartly.io worth the cost?

For brands managing $100K+/month in social ad spend with complex creative workflows, Smartly.io creative automation and cross-channel management justify the investment. For smaller teams, it is overpriced.

Can I use AdForge if I am already using Smartly.io?

Yes. AdForge works as a complementary creative generation tool — generate scripts, images, and video assets in AdForge, then upload to Smartly.io for campaign management.

What does AdForge include at the $49/mo Pro tier?

Pro includes unlimited ad script generation, image generation, video generation, brand kit management, team collaboration, and API access.

Does Smartly.io have a free trial?

No public free trial. Smartly.io is enterprise-focused with custom contracts.